It is important to realize the pervasiveness and impact of marketing in our lives. This assignment asks you to raise your awareness of the presence of marketing in your life and to be prepared to share it with the class.
In-class Discussion of Student Questions
Class discussion of text and things you want to know This is a class that requires a great deal of individual participation. You are expected to have read the materials for that day before class and be able to discuss the key terms and concepts listed at the end of each chapter. You are asked to submit at least one typed question related to each chapter you read for this class. Indicate to which page the question applies if appropriate. ( Note that if there are two chapters, you must type two questions.) The question should relate to something you want more clarity about or more depth on. We will either break into groups for you to discuss the questions among yourselves or I'll select certain questions I will ask you to answer or I will answer it for the whole class. This will be done every class. Rev. 8/95