Course Evaluation

Term: Spring 2010

Course: MKTG 649, Section 2 Marketing Management

Responses: 24 out of 34 (70.6%)
Surveys filled out: 24


Question Statistics
The instructor defined the course objectives, learning activities, requirements and grading policies clearly in the syllabus.
1: Strongly Agree - 5: Strongly Disagree 		Mean 1.208
The course was organized in a way that helped my learning.
1: Strongly Agree - 5: Strongly Disagree 		Mean 1.375
The instructor created experiences that stimulated my learning.
1: Strongly Agree - 5: Strongly Disagree 		Mean 1.250
The instructor provided helpful and timely feedback on my performance and progress throughout the semester.
1: Strongly Agree - 5: Strongly Disagree 		Mean 1.542
The instructor was open to a variety of points of view.
1: Strongly Agree - 5: Strongly Disagree 		Mean 1.458
When I consider the contribution to my learning, this instructor's teaching was:
1: Highly Effective - 5: Ineffective 		Mean 1.375
My overall evaluation of this instructor
1: Excellent - 2: Good - 3: Average - 4: Substandard - 5: Poor 		Mean 1.375

The most effective attributes (characteristics) of the instructor's teaching were:
knowledge and relevance of material to today
Engages students in lecture. Open minded. Enthusiastic.
Professor Sengupta is very knowledgeable. He provides us with great real-world examples. I particularly enjoyed the Wall Street Journal and Business Week articles we read. Overall, professor Sengupta knows his material, and is always available and willing to help.
I like the way he organizes the class and syllabus. He's very straight forward and organized.
He is very receptive to student's opinions, always smiles, is very positive, is passionate and excited about what he is teaching, tries to help students out in every way possible, makes the environment fun, provides great advice, respectful, relaxed, and very free flowing and organic style of teaching. He is one of the best professors I have ever taken and I would take him again if I could. I normally do not participate in class discussions, but he makes me feel very comfortable in speaking.
He asks students in the beginning of class whether we have any questions about the reading, and if so he makes sure to go through each and every one of them! He does a lot of fun activities in class and good discussions to keep us on our toes!
His lectures.
Real life examples!
outlining the course out in the sylabus, going through the material thoroughly.
His point of views are so effective to our learning that really related to what we suppose to learn about from the class.
He knows what he's talking about, he brings outside sources into the class to compare it with what we are learning. He's tough but for the good
Bringing many different tools to the class enhanced my learning. The articles we were required to read reflected directly to what we were learning from the text and made it much more interesting. Also, using google docs to take class notes was wonderful and extremely helpful. Plus, sticking to the syllabus schedule was great because it avoided any confusion about what we were supposed to be doing on any given day.
good explanations
His knowledge of the subject.
Very good lectures and class discussions. Instructor really knows what he's talking about. Reading was fair.
Good time management on the project.
using articles that related to the chapters and talking about current events every class and how we felt about it coming from the marketing perspective
willing to listen to his students
humor
motivated

Those attributes of this instructor's teaching which I think should be improved are:
na
I love Sengupta. He is by far the best marketing proffesor at SFSU.
possibly the tests. I think it was very challenging to study for his exams
None.
I think that the tests cover a lot of chapters and are too broad for a 6 question test. having to cover 9 chapters and have 6 questions is a lot to study and remember. The test wasn't as bad as i thought, but i still felt like I wasn't ready to take it because the material covered was just to much.
The format of the midterm.
Preparation for the tests, meaning more of what to expect rather than studying everything and not knowing what to expect.
n/a
Probably to be more focus on the power point slides which are supposed to be precised.
No Comment
Nothing. The instructor has been the best teacher I have had at SFSU. He has responded to emails faster than any other teacher and is readily available to help with anything.
nothing really
More feedback on team projects.
Help us more with the group project. More detail reviews for the exams. Overall, great professor who takes his job very serious
None.
narrowing chapters on the exams or at least let us know a group of terms that are going to be used instead of expecting us to give specific details about every term in 9 chapters
nothing

The course could be improved by:
na
Giving study guide for exams. Those tests are brutal!
Give a review exam.
Maybe if we have to cover so many chapters, then have multiple tests with less chapters. So for example maybe for every 3 chapters will be a test on 2-3 questions.
More classroom participation.
The proportion of the midterms and project should be divided to more fairly.
No Comment
Maybe having a pool of good clients would be helpful for the group projects. I was late joining a group because all of the clients that other students found were really lame. Having the client is very important for the success of the project. Maybe having more hard deadlines would have been more helpful as well for helping to keep the project on track.
turning the major projects in parts
Giving more instruction to what is going to be on the test, but I feel that if this is achieved it could deter students from paying attention to lectures.
The group project is extremely long and a little difficult to do with all of our different schedules. 3 exams instead of 2 would be nice because its difficult to cram so much information into 2 exams.
None.
exam study guide
having a bit more organization with lecture info
more classroom discussions relating to real world examples to help students better grasp abstract concept
better organization of the course