Course Evaluation

Term: Fall 2008

Course: MKTG 885, Section 1 Marketing of High-Technology Products and Services

Responses: 9 out of 19 (47.4%)
Surveys filled out: 9


Question Statistics
The instructor defined the course objectives, learning activities, requirements and grading policies clearly in the syllabus.
1: Strongly Agree - 5: Strongly Disagree
Mean 1.333
The course was organized in a way that helped my learning.
1: Strongly Agree - 5: Strongly Disagree
Mean 1.333
The instructor created experiences that stimulated my learning.
1: Strongly Agree - 5: Strongly Disagree
Mean 1.222
The instructor provided helpful and timely feedback on my performance and progress throughout the semester.
1: Strongly Agree - 5: Strongly Disagree
Mean 1.444
The instructor was open to a variety of points of view.
1: Strongly Agree - 5: Strongly Disagree
Mean 1.875
When I consider the contribution to my learning, this instructor's teaching was:
1: Highly Effective - 5: Ineffective
Mean 1.222
My overall evaluation of this instructor
1: Excellent - 2: Good - 3: Average - 4: Substandard - 5: Poor
Mean 1.333

The most effective attributes (characteristics) of the instructor's teaching were:
Professor Sengupta is very knowledgeable and passionate about Marketing, particularly in the high-tech field, and it shows in his lectures and class discussions. All of the cases reviewed in class were very relevant and useful to spark in-class discussions. The mini-presentations are the closest academic exercise to real-world business situations and I found them very worth while.
He has various methods - case studies, discussions, class presentations which were unique. Midterm exam was also unique and helped me learn a lot. It was not like a typical exam where you mug things and then write it down.
Overall I feel this is the best MBA course I have had so far at SFSU.
Professor's Sengupta's passion is very contagious and his expertise in the subject matter is exceptional. This is one of the best professors and courses I have taken during my MBA program. Many thanks for providing a wonderful experience.
good knwoledge about the IT industry
The teacher has an authentic enthusiasm for the topic which resulted in a more stimulating environment. The teacher also addressed current issues and their relevance to our class and our future.
I learned a lot through case studies and midterm.
His knowledge
Drawing on current events to illustrate real-world examples of academic concepts learned in class, and facilitating robust classroom discussion about said events

Those attributes of this instructor's teaching which I think should be improved are:
I think Professor Sengupta is one of the most capable, effective and engaging professors at SFSU - so I sincerely wouldn't change a thing.
-
more open minded
justification of grades
Grades could be posted a little quicker.
Maybe more practicing of individual assignment such as midterm (I love it), and less case study.

The course could be improved by:
Perhaps a few more guest speakers. We had one speaker that really sparked the classes interest and was referred to for the remainder of the course.
-
Nothing.
provide samples of good answer to case study
explain how to deal with problems for group project
Good course.
Inviting more high-tech marketing professionals to present to class