STEPS IN MOTIVATIONAL DESIGNJ.M. Keller's ARCS model |
| 1. Obtain course information |
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Course description and rationale
Setting and delivery system
Instructor system |
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| 2. Obtain audience information |
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Entry level skills
Attitudes towards school or work
Attitudes towards course |
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| 3. Analyze audience |
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Motivational profile
Root causes
Modifiable influences |
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| 4. Analyze existing materials |
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Positive features
Deficiencies or problems
Related issues |
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| 5. List objectives and assessments |
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Motivational design goals
Learner behaviors
Confirmation methods |
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| 6. List potential tactics |
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Brainstorm list of tactics
Beginning, during, and end
Throughout |
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| 7. Select and design tactics |
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Integrated tactics
Enhancement tactics
Sustaining tactics |
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| 8. Integrate with instruction |
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Combine designs
Points of inclusion
Revisions to be made |
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| 9. Select and develop materials |
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Select available materials
Modify to the situation
Develop new materials |
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| 10. Evaluate and revise |
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Obtain student reactions
Determine satisfaction level
Revise if necessary |