Kelly L. Morris

415/661-3554 • kmorris415@sbcglobal.net
1206 39th Avenue • San Francisco, CA • 94122
Download resume in .pdf format here.

 Position Objective 

  Instructional Designer or Project Manager
Trainer: Technology, Writing, Design
   

Summary of Qualifications

  • Ten years experience developing instructional materials for corporate and educational clients.
• Nine years experience teaching and facilitating, including technology workshops, social change subjects, writing and design.
• Over ten years experience in professional writing: copywriting, copyediting, corporate branding, grant writing, and strategic planning materials.
• Resourceful problem-solver with strong people and situation management skills.
 

Professional Experience

08/02-08/04 NASA/SFSU Video and Curriculum Collaboration, San Francisco, CA
INSTRUCTIONAL DESIGNER AND PROJECT COORDINATOR
Coordinator of graduate student team in research and development of instructional
materials for 6th, 7th and 8th grade science/math students.
• Coordinated the collection of research data from teachers throughout the Bay Area.
• Developed formative evaluation tools and carried out field research.
• Created presentation materials for phase reporting to NASA.
• Developed animated math tutorial in Flash as a supplement to curriculum.
• Maintained and organized web-based materials.
 
03/03-04/04 Resourceful Women, San Francisco, CA
TECHNOLOGY & ADMINISTRATIVE COORDINATOR
Managed office and technology needs.
• Managed layout, design and editing of the organization’s quarterly newsletter.
• Transferred web hosting, reducing hosting and development costs by over 50%.
• Developed and maintained online password-protected directory of professionals.
• Maintained FileMaker database of members, professionals and payments.
 
06/01-02/03 C-Beyond/Youth Empowerment Center, Concord, CA
DEVELOPMENT DIRECTOR
• Organized a fundraising campaign, increasing grassroots funding by 200% in one year.
• Developed/led workshops on writing, graphic design, budgeting, and fundraising.
• Coordinated volunteer workforce for semi-annual direct mail campaigns.
• Managed grant-writing and reporting efforts, increasing interdepartmental participation, and securing additional funding from existing foundations.
• Wrote and designed collateral and marketing materials.
 
04/01-05-01 Village Market, Oakland, CA
INSTRUCTIONAL DESIGNER/TECHNICAL WRITER, Contract
• Conducted needs analysis for customer service and sales staff training for a grocer.
• Designed training materials for the market’s front-end personnel.
 
08/00-05/01 Associated Students, California State University, Hayward, CA
PROGRAMS AND EVENTS COORDINATOR
Planned, managed, staffed & implemented on-campus events for students.
• Negotiated vendor and sponsor contracts for events.
• Increased donations & developed new relationships with many local businesses.
• Designed and distributed promotional materials for events and programs.
• Timeline planning and staff management for concurrent events.
 
07/97-01-00 Advanstar Communications, Santa Ana, CA
MARKETING AND PROMOTIONS MANAGER
Managed marketing efforts for Video Store Magazine and ResponseTV magazine.
• Created/managed 20th anniversary campaign concurrent with redesign campaign.
• Copywriter for all in-house ad campaigns, direct mail, and trade show materials.
• Managed planning and staffing of multiple trade shows on an annual basis.
• Negotiated/maintained vendor relationships (printers, designers, show producers).
• Managed annual departmental budget of $200,000 for VSM, $50,000 for RTV.
• Through contract negotiation and sourcing, saved over $40,000 in one year.
• Coordinated development of media kits, staff incentives, sales materials.
SALES MANAGER (Interim sales position during an employee’s maternity leave)
• Increased sales to 20% over goal. Developed three new accounts.
SALES ASSISTANT (Direct support to Publisher and sales staff)
• Programmed and implemented a competitive sales analysis database in Access, facilitating extensive reporting capabilities and multiple query methods.
 
01/97-06/97 Anaheim Union and Magnolia School Districts, Anaheim, CA
SUBSTITUTE TEACHER (Elementary through High School)
• Developed lesson plans for extended substitute positions in addition to teaching.
 
04/93-01/97 Brooks Insurance, Newport Beach, CA
ACCOUNT ASSISTANT (General office duties for a small business owner)
• Developed training materials for a client to distribute to multiple retail locations.
 

Lectures/Teaching Engagements

ADOBE ACROBAT DIGITAL PORTFOLIO TRAINING, WORKSHOP LEADER - SF State University
• Developed print and web-based course materials for graduate/credential students.
TECHNOLOGY COACH, CONTRACT
• Worked with clients from 30-60 years old in determining and meeting technology needs.
ELECTRONIC JOURNALISM COURSE, STUDENT ASSISTANT - CSU, Hayward
• Taught upper-division and graduate students html coding.
• Developed course handouts. Assisted in grading and review of student writing assignments.
INTRODUCTION TO WOMEN’S STUDIES, COURSE FACILITATOR - CSU, Long Beach
• Led weekly course and experience related discussions with eight freshman students.
• Developed meeting materials. Managed grading and attendance.
STAR (Students Talk About Race) FACILITATOR - CSU, Long Beach – Middle School Outreach
• Co-led weekly discussions with students on issues of diversity, prejudice and discrimination.
• Developed presentation materials and handouts.
 

Education

MA Education: Instructional Technologies, San Francisco State University, Anticipated: 12/ 04.
BA English: Creative Writing California State University, Long Beach 1997
AA Orange Coast College, Costa Mesa, CA June 1993
 

System Knowledge

Proficient in both PC & Macintosh environments
Microsoft (Word/Excel/Access/Publisher/PowerPoint), QuarkXpress, Adobe Illustrator, Photoshop, Flash, Dreamweaver, html, FileMaker Pro
 

Professional Affiliations

ISTE, Member