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John Harvey Kellogg 1852 – 1943
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![]() Photo Source: Adventist News Network
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A Brief Biography of John Harvey Kellogg
Mirroring
a clear trend among his fellow health reformers, John Harvey Kellogg was
a devout Christian, a believer in the Seventh Day Adventist faith
founded in part by Ellen G. White, a one-time patient of
James C. Jackson. Battle Creek was the
original home of the church, and the populous Kellogg family counted
itself among the original congregation. Kellogg studied medicine at
what is now New York University, earning his degree in 1875. His
medical training strengthened his deep interest in diet, and provided
him with new ideas and techniques by which his patients could achieve
total health. Soon after receiving his degree, he returned home to
Michigan and took over the Western Health Institute, renaming it the
Battle Creek Sanitarium. Like
James C. Jackson’s contemporary retreat in upstate New York, the
Sanitarium was a place for invigoration of the spirit and for reclaiming
the body from the ills of modern life. A simple, vegetarian diet and
regular exercise were Kellogg’s keys to health, and the doctor, like
Graham and Jackson before him, emphasized the importance of whole
grains. Kellogg is also remarkable for his enthusiasm for enemas as
a means to attain digestive—and therefore spiritual—health. Although Jackson had
created his own cold cereal, Granula, in 1863,
Kellogg must have seen room for improvement, and he developed his own
modification in 1877. Interestingly enough, Kellogg's first health
cereal was also called Granula. It was a mixture of wheat,
oatmeal, and cornmeal (whereas Jackson’s was solely made of wheat) baked
in sheets and coarsely ground. The similarity in name to Jackson’s
earlier product did not impress his attorneys; Kellogg was forced to
change his cereal’s name following litigation in 1881. The name he
selected will be instantly recognizable to present day reader:
“Granola.” Kellogg would continue to experiment with ready-to-eat cereal products in ensuing decades with his younger brother, W. K. In 1895, the two developed an important innovation in cereal production with the first flaked breakfast cereal, a wheat product they called “Granose.” This product was created by placing boiled wheat berries under rollers and toasting the flattened grains. The brothers would later use this technique to create their famous corn flakes, which became the staple product of W. K.’s Battle Creek Toasted Corn Flake Company, later re-named “Kellogg’s.” W. K. Kellogg had a greater capacity for marketing and innovation—and less patience for austerity of diet—than his older brother. While Dr. Kellogg refused to contaminate his curative health products with such unwholesome gimmicks as sugar and salt, Will saw the phenomenal potential for expansion of the industry and, freely experimenting with ways to make his products more appealing to taste, went on to create one of America’s most successful food companies. Insisting on the promotion of health rather than industry, J. H. Kellogg would not be involved with his younger brother's cereal franchise. The Kellogg's story is not complete without brief mention of Henry D. Perky, who, being more inventor and innovator than health reformer, falls outside the topic of this website. Perky, an Ohio farmer who moved west to Denver in 1880, experimented on his own with cures for his nagging stomach problems. Being wise to the current dietary consensus on fiber and interested in a natural, healthy diet, he looked into ways to manipulate the wheat berry into more inter-esting and digestible forms. Around 1890, he and a machinist friend developed a roller that took boiled wheat berries and shaped them into a long, fine thread. The thread was then dropped onto a belt that layered the material into one large biscuit. His ready-to-eat cereal product, called shredded wheat, and the machine that would make the biscuits, made a popular debut at the 1893 World's Columbian Exposition in Chicago. Perky's intent was to sell the machines and not the biscuits themselves, but with the whole appeal of cold breakfast cereal being the lack of preparation required, America was not interested in making their own cereal at home. The Shredded Wheat Company, as it was called, remained a success and made Perky a fortune. In 1928, the company was sold to the National Biscuit Company -- Nabisco. Perky's story is integral to Kellogg's because it was using one of Perky's machines that John and Will Kellogg first rolled their first Granose wheat berry. Click here to see a photograph of Henry Perky. 1852 – born in Tyrone, New York, one of 16 children of a broom maker 1860 – family moves to Battle Creek, Michigan; John Harvey’s brother, Will Keith, also born that year 1863 – Seventh Day Adventist Church is officially founded in Battle Creek, with an initial congregation of 3,500 1866 – Western Health Institute opens in Battle Creek 1874 – publishes The Natural Diet of Man while enrolled at Bellevue Hospital Medical College (now part of NYU) 1875 – earns medical degree 1876 – returns to Battle Creek and takes over the Western Health Institute, later renamed the Battle Creek Sanitarium 1877 – develops his first cold cereal, calling it Granula 1881 – After being sued by the company making James C. Jackson’s Granula, Kellogg renames his product “Granola” 1895 – With brother Will, creates the first flaked cereal, a wheat product called Granose
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